Dr. Susan’s Girls-Only Weight Loss Guide

Sneaky food company advertising

A really interesting new study shows that food companies are sneakily marketing candy, sweet cereals, cookies and other snack foods to kids and teens by using websites in which advertising has been disguised as games, contests and activities--using the foods they're advertising.

the Kaiser Family Foundation has conducted the first study ever to look at the impact of website advertising that uses food products within kid and teen centered activities and games. Kids get into playing the games and don't even realize that this is actually advertising. But the next time they're in a store, you can be sure they'll want to buy that food, drink or snack because they had such fun playing the game about it!!

Researchers are wondering if this type of advertising is contributing to the struggles that kids and teens are having with becoming overweight--what do you think? Do you think that being surrounded by so much advertising for tempting, high calorie, high fat foods and drinks on TV, the internet and everywhere else makes it harder for you to eat healthily??? I do!!

As a kid or teen (or parent) it's super-important that you become educated about this, so you recognize this form of advertising even when it's very well disguised as fun and games. Learning to understand all the different forms of advertising that exist, how they are delivered to you and how they can affect you (especially if you're not aware of them), will give you more control in your life and help you make healthier choices!!

You can read about this new study by clicking on this link: http://news.yahoo.com/s/usatoday/20060720/tc_usatoday/foodwebsitestemptkids. Stay aware and

Stay healthy

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